This PureWow fashion piece tracks a dramatic image shift for Margot Robbie. After her hyper-feminine Barbie era, the article says she has moved into a darker, more romantic mode while promoting Wuthering Heights, leaning into volume, velvet, lace, corsets and moody Victorian drama.
Quick takeaway: The article argues that Robbie’s new look is not random celebrity styling. It is a deliberate extension of the film’s Gothic romance mood, shaped by longtime stylist Andrew Mukamal and tied closely to the visual world of Wuthering Heights.
What Changed
PureWow opens by contrasting Robbie’s summer 2023 Barbie press tour wardrobe with her current dark romance aesthetic. Gone are the pink polka dots and playful minis, replaced by dramatic silhouettes, tendril-like frills and fabrics such as velvet and lace.
That contrast is what gives the piece its hook. Robbie is presented as moving from candy-colored fantasy into literary, brooding glamour.
The article frames the style pivot as a full mood shift, not just a new batch of red-carpet dresses.
Who Shaped It
The story credits Robbie’s longtime stylist Andrew Mukamal as the real force behind the transformation. PureWow points out that Mukamal also helped shape the Barbie press tour, using method dressing there too, but says the Wuthering Heights looks take that strategy even further.
According to the article, Robbie discussed Mukamal’s process on a recent Vogue podcast and said his approach involves going deep, finding meaning and telling a story with outfits. She also said he visited the film set during shooting and spent time with costume designer Jacqueline Durran, which helped strengthen the connection between the movie and the press-tour wardrobe.
Why It Works
PureWow suggests the timing fits a wider Gothic romance revival in pop culture, mentioning both Wuthering Heights and Guillermo del Toro’s Frankenstein. In that context, Robbie’s wardrobe reads less like isolated styling and more like part of a larger dark literary mood.
That is what makes the piece interesting beyond celebrity fashion coverage. It presents clothing as visual storytelling that helps bring a film’s atmosphere into real life.
Most useful lens: Think of this as method dressing with more depth. The clothes are not only promotional. They are meant to echo the emotional texture of the story Robbie is selling.
Velvet, lace, corsetry and romantic volume are the key ingredients PureWow highlights in Robbie’s current style direction.
Style Takeaway
The article ends by turning Robbie’s fashion into inspiration for readers who want to borrow pieces of the look without dressing in full Catherine Earnshaw costume. The bigger idea is that dark romance style can be translated into everyday fashion through texture, silhouette and a more dramatic palette.
Overall, the piece treats Robbie’s Wuthering Heights era as one of the clearest examples of how press-tour style can become part of a movie’s storytelling ecosystem.

